Google officially announced that Local Services Ads are moving into the Google Ads platform in August 2026. Here's exactly what's changing, what's staying the same, and what your business needs to do right now.

The Google Ads You Knew Is Gone! Here's What Replaced It. From AI Max and Performance Max 2.0 to Gemini-powered bidding, here's every major change and what you actually need to do about it. If you haven't been closely tracking Google Ads over the past 18 months, prepare for a significant shock. The platform has undergone a structural transformation from a manually-controlled keyword-bidding system into an AI-orchestrated advertising machine powered by Google's Gemini model